Sinner’s loss quotes

Loss due to injury Jannik Sinner in the ATP Finals of Turin (Italy) caused an increasingly common phenomenon in the current sport when one of yours is missing big stars: Hundreds of people rushed to put their tickets on sale when they were left without the opportunity to see one of the main attractions of the tournament.

The advertisements They multiplied on social networks and resale platforms, with fans offering seats for different days, including the final.

A reaction that reflects the disappointment of those who had bought their tickets with the expectation of seeing the still number one, although it does not necessarily imply a drop in attendance.

“Sinner has the ability to attract tennis even to an audience that would not normally follow the tournament,” Pietro Barbera, an expert in sports management and executive director of the consulting firm Sportmaster, as well as former director of an academy where the Sinner himself.

Therefore, consider that your absence can especially affect those who bought the tickets thinking of seeing the Italian, beyond the interest for the competition.

Resale, a sign of disappointment

The appearance of more tickets on the secondary market does not, by itself, allow us to anticipate how many seats will be empty during the tournament. Part of these seats may end up in the hands of other fans, depending on demand and the prices at which they are offered.

“The ticket resale reflects that disappointment, but does not automatically demonstrate a drop in attendance,” says Barbera, who points to the evolution of operations already the prices as factors for assess the real scope of the absence.

A increase in supply can reduce the premiums paid in the secondary market and facilitate access to other viewers. The effect will depend, in any case, on how many tickets they finally find buyers and the demand that the tournament maintains without the Italian player.

From the organizational point of view A ticket that has already been sold and then changes ownership does not represent a direct loss of income. The possible consequences are found in the seats that are still available, in the effective attendance and in the spending of the spectators during their stay in Turin.

The challenge of maintaining interest

The Sinner’s absence It can also have consequences on the media attention. His presence, as the main Italian reference in addition to Flavio Cobolli, facilitates connection with an audience that does not usually follow the circuit, a part of the audience that can become more difficult to attract without tennis player

“A part of the Italian general care”, Barbera points out. However, the expert recalls that the ATP Finals maintain a important international sporting value and gather the best players of the season.

He challenge for him tournament Now it’s about giving prominence to the rest of participants already at rivalries that may arise during the competition. The presence of figures such as Carlos Alcaraz, Alexander Zverev or even your own Novak Djokovic provided that they form part of the definitive table, it allows maintaining the sporty appeal beyond the loss of the great local player, that won the previous edition.

The FITP defends the pull of the tournament

The Italian Tennis and Paddle Federation (FITP), however, maintains its confidence in the capacity to convene the Finals. Your president, Angelo Binaghi, defended that the tournament is heading towards full capacity, despite the absence of the Italian champion.

“Are tickets being sold for the ATP Finals without Sinner? I’m sorry to disappoint you, but you’ll see the figures: despite the great disappointment what does the absence of our world champion, the Nitto ATP Finals They are on their way to hanging up the sign ‘sold out’“he said, in statements on the sidelines of an event in Rome.

The federation forecast points out that the interest by the tournament can be maintained despite the loss of the Italian player.

“The sales continue unabated, which shows that, in our sport, a great competition is worth as much as a great champion, and perhaps even more,” he concluded, bluntly, Binaghi.